Leonard M. Lodish
Identifiers
- Open LibraryOL1123561A
Top Subjects
- Sales personnel (1)
- Sales management -- Mathematical models (1)
- MEDIAC (Computer program) (1)
- Advertising media planning -- Data processing (1)
- Advertising (1)
- Sales promotion (1)
- New business enterprises (1)
Books by Leonard M. Lodish
Total count: 7
A dynamic sales call policy modelM.I.T.1968-01-01
MEDIACan on-line planning systemM.I.T.]1968-01-01
The advertising and promotion challengevaguely right or precisely wrong?Oxford University Press1986-01-01
Entrepreneurial MarketingLessons from Wharton's Pioneering MBA CourseWiley2001-02-15-
Marketing That WorksHow Entrepreneurial Marketing Can Add Sustainable Value to Any Sized CompanyPearson Education, Limited2007-01-01
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Media Selection CalculusCreative Media Partners, LLC2015-01-01
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MEDIAC, an on-Line Media Selection SystemCreative Media Partners, LLC2023-01-01