Association of National Advertisers
Identifiers
- Open LibraryOL4599869A
Top Subjects
- Advertising (13)
- United States (7)
- Statistics (4)
- American periodicals (4)
- Advertising agencies (4)
- Budget in business (3)
- Periodicals (3)
Books by Association of National Advertisers
Total count: 36
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Bulletin[s]1913-01-01
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Selling to syndicateschain stores and mail order houses. A digest of practices, policies and opinions of 66 A.N.A. member companies on this highly important subjectAssociation of national advertisers1927-01-01
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The invisible audiencefirst comprehensive four-month report of nation-wide recording of listening habits : sponsored by the Association of National AdvertisersCrossley1930-01-01
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An analysis of the circulation of True story magazinemade for Association of National Advertisers, Inc. ...Association of National Advertisers1930-01-01
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Advertising budgetAssociation of National Advertisers1931-01-01
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An analysis of 285 national advertising budgets, 1932-1933including a comparison with budget figures for the years 1929 and 1930Association of National advertisers, inc.1933-01-01
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An analysis of the distribution costs of 312 manufacturersAssociation of National Advertisers, Inc.1933-01-01
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A rate and circulation study of 229 class, trade and technical publications(rev.ed.)1934-01-01
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Organization and operation of the advertising departmentAssociation of National Advertisers1935-01-01
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A study of 42 farm publications ...Association of National Advertisers, Inc.1936-01-01
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A survey of 299 national advertising budgets, 1934-1935Association of national advertisers, inc.1936-01-01
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Newspaper unit rate "norm" charts ...1937-01-01
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Local-national rate differentials(1938 ed.) ...Association of national advertisers, inc.1938-01-01
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A rate and circulation study of 348 class, trade, and technical publicationsPrepared under the direction of the sub-committee on trade & industrial publications of the Industrial advertisers committee of the Association of national advertisers, inc1940-01-01
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A rate and circulation study of 404 class, trade and technical publicationsAssociation of National Advertisers, Inc.1941-01-01
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A survey of stockholder relations activitiesan analysis of methods used by 100 compaies to keep 3,500,000 shareholders informed1947-01-01
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New dimensions for advertisingits part in public service, its role in economic education, its job in community relation, the returns to advertisers, as shown at the 39th annual meeting of the Association of National Advertisers, October 27, 19481948-01-01
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Magazine circulation and rate trends, 1937-19521953-01-01
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Prevailing cooperative advertising practicesan analysis of the provisions of the cooperative advertising agreements of 71 A.N.A. member companies in a variety of industries together with a comprehensive check list - for assisting in the preparation or revision of such agreements1953-01-01
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The dollars and sense of business films, study of 157 business filmsa report on the production and distribution costs of representative advertising and public relations motion picturesAssociation of National Advertisers1954-01-01
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Practical guides and modern practices for better advertising management1957-01-01
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Advertising at the point of purchaseMcGraw-Hill1957-01-01
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Newspaper circulation and rate trends, 1946-19601960-01-01
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Provisions in advertiser-agency agreements.1963-01-01
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A. N. A. member practices and views on advertising agency compensationPreliminary report.1966-01-01
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Magazine circulation and rate trends, 1940-19651966-01-01
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Television circulation and rate trends, 1962-19671967-01-01
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Advertisingthe case for competitionAssociation of National Advertisers1967-01-01
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Newspaper circulation and rate trends (1946-1968)1969-01-01
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The development and approval of creative work1969-01-01
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A.N.A. member practices and views on advertising agency compensationa summary report1972-01-01
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Magazine circulaton and rate trends, 1940-1974The Association1976-01-01
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Current trends in the way companies are using corporate advertising1977-01-01
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The Positive case for marketing children's products to children, United States of America, before Federal Trade Commission, November 24, 1978[s.n.]1978-01-01
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Advertising servicesfull-service agency, a la carte, or in-house?The Association1979-01-01
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Current company practices in the use of corporate advertising[1981 survey report.]Association of National Advertisers1982-01-01