Carlos J. Torelli

Identifiers

Open LibraryOL7331765A

Top Subjects

Brand name products (2)
Consumer behavior (1)
Consumers (1)
Marketing (1)
Strategic planning (1)
Globalization (1)

Books by Carlos J. Torelli

Total count: 6

Globalization, Culture, and BrandingHow to Leverage Cultural Equity for Building Iconic Brands in the Era of Globalization

Palgrave Macmillan2013-01-01
Strategic Brand ManagementLessons for Winning Brands in Globalized Markets

Oxford University Press2017-01-01
Cultural Meaning of Brands

Now Publishers2017-01-01
Cross Cultural Issues in Consumer Science and Consumer PsychologyCurrent Perspectives and Future Directions

Springer2018-06-23
Globally-Minded MarketingA Cultural Approach to Building Iconic Brands

Springer International Publishing AG2024-01-01
Globalization UnveiledNavigating the Impact of Firm and Consumer

Now Publishers2025-01-01