Alex Simonson

Identifiers

Open LibraryOL4001737A

Top Subjects

Corporate image (1)
Brand name products (1)
Marketing, management (1)

Books by Alex Simonson

Total count: 2

Marketing AestheticsThe Strategic Management of Brands, Identity, and Image

Simon & Schuster, Limited1997-01-01
Marketing- Ästhetik. Strategisches Management von Marken, Identity und Image.

Econ1998-08-01