Jean-Claude Larréché
Identifiers
- Open LibraryOL4830488A
Top Subjects
- Management games (3)
- Marketing (2)
- Marketing -- Computer simulation (2)
- Marketing -- Simulation methods (2)
- Marketing research (1)
- Mathematical models (1)
- Delphi method (1)
Books by Jean-Claude Larréché
Total count: 6
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A framework for the comparison of marketing modelsa Delphi studyMarketing Science Institute1977-01-01
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Markops : the simulation for marketing trainingMcGraw-Hill1988-01-01
MARKSTRAT 2Scientific Press1990-01-01-
MARKSTRAT 2Scientific Press1990-01-01
Markstrat online by StratXstudent handbookVersion 2.0StratX International2003-01-01-
Digital MarkstratStrategic Marketing ¿ Durable Consumer GoodsStratX Simulations LLC2020-01-01