Services marketing
people, technology, strategy
7th ed.
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Author
Contributions
- Wirtz, Jochen - Contributor
Publication
2011 - Prentice Hall, Boston, Massachusetts
Language
English
Word Count
0 words, Guess
Page Count
0 pages
Identifiers
- ISBN-139780136107217
- ISBN-100136107214
- Library of Congress Control Number2009039795
- OCLC Control Number441947355
- Open LibraryOL24462377M
Classifications
- DDC658.8
- LCCHF5415.13 .L5883 2011
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