What's the big idea?
creating and capitalizing on the best management thinking
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Author
Contributions
- Prusak, Laurence. - Contributor
- Wilson, H. James. - Contributor
Publication
2003 - Harvard Business School Press, Boston, Mass, Massachusetts
Language
English
Word Count
60,500 words, Guess
Page Count
242 pages
Identifiers
- Open LibraryOL15545634M
- ISBN-101578519314
- OCLC Control Number51266197
- OCLC Control Numberwhatsbigideacrea0000dave
- Library of Congress Control Number2002155934
and 2 more
- LibraryThing125595
- Goodreads951590
Classifications
- LCCHD53 .D38 2003
Description
"Thomas H. Davenport and Laurence Prusak say that some managers have found ways to improve their odds of success in the risky but essential game of idea management. In What's the Big Idea?, they introduce a largely unsung class of managers they call "idea practitioners"--Individuals who do the real work of importing and implementing new ideas into businesses. While gurus reap most of the credit when big ideas take flight, Davenport and Prusak's research reveals that idea practitioners actually play the most important role: They turn the right ideas into action."--Jacket.
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