An information processing theory of consumer choice
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Author
Publication
1979 - Addison-Wesley Pub. Co., Reading, Mass, Massachusetts
Language
English
Word Count
100,500 words, Guess
Page Count
402 pages
Identifiers
- Internet Archiveinformationproce0000bett
- ISBN-100201008343
- ISBN-139780201008340
- LibraryThing3698255
- Goodreads3707546
and 3 more
- Library of Congress Control Number78052496
- OCLC Control Number4642032
- Open LibraryOL4741239M
Classifications
- DDC658.8/34
- LCCHC79.C6 B46
Subjects
Series Statement
- Advances in marketing series
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