Million dollar website

Description

The only guide for the small business owner to create a revenue-enhancing website that lets them compete with the “big boys.”Award-winning website consultant Lori Culwell demonstrates how to create a website that will increase sales and generate repeat customers on a small business budget. Not just another “graphic design for the web” book, Culwell offers invaluable insider advice on what it takes to build a high-profile website, including dozens of guidelines to avoid the pitfalls of bad usability, with invaluable tips on:Enhancing brand awarenessCreating graphic designs that keep customers engaged and not confusedWriting web-savvy contentCapitalizing on user feedbackMaking the most of search engine optimizationUsing blogs and social networking sites to increase traffic and get the word out

Subjects

Other Editions

• Million dollar website: simple steps to help you compete with the big boys-even on a small business budgetPrentice Hall Press2009-01-01
• Million Dollar WebsiteeBookPenguin USA, Inc.2009-01-01