Key Marketing Skills
2 edition
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Word Count
95,750 words, Guess
Page Count
383 pages
Physical Format
Paperback
Identifiers
- Internet Archivekeymarketingskil0000chev
- ISBN-100749442980
- ISBN-139780749442989
- Goodreads2086909
- LibraryThing4078508
and 5 more
- Library of Congress Control Number2004017032
- OCLC Control Number60377529
- OCLC Control Number56011078
- Better World Books9780749442989
- Open LibraryOL7967532M
Classifications
- LCCHF5415
- LCCHF5415 .C52254 2004
- LCCHF5415 .C52254 2004eb
First Sentence
Ask a sample of people in the pub or standing at a bus queue, 'what does marketing mean to you?' and the chances are you will get responses not so very far removed from these: Making people buy things they don't really want or Producing expensive adverts or even Dressing up ordinary products as something special.
Subjects
Other Editions
- Key Marketing Skills
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