Archaeology and digital communication
towards strategies of public engagement
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Author
Contributions
- Bevan, Andrew, 1974- - Contributor
Publication
2012 - Archetype Publications, London, England
Language
English
Word Count
32,750 words, Guess
Page Count
131 pages
Identifiers
- Open LibraryOL30704153M
- ISBN-139781904982777
- OCLC Control Number794033874
- Library of Congress Control Number2012427856
Classifications
- LCCCC75 .A6555 2012
Description
"Archaeologists now face a myriad of digital ways of engaging with the public - social media, online TV channels, games, etc. It is critical that this potential and its limitations are closely assessed and utilised to make archaeology a genuinely public activity. Archaeology and Digital Communication examines how archaeology engages the public in the rapidly changing world of communication. This volume proposes digital strategies of public engagement that will be of interest to archaeologists working in various contexts, particularly in collaboration with media professionals and institutions. It identifies some of the most promising uses of digital media in different domains of archaeological communication and the benefits they can generate for participants. Each use is presented through case studies highlighting how media experiences are designed and consumed. While providing specific operational recommendations, Archaeology and Digital Communication also attempts to chart potential new directions for research."--Publisher description.
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