When managers use computer-based data
a qualitative analysis of marketing product managers
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Author
Contributions
- Cho, Namjae. - Contributor
- Sloan School of Management. - Contributor
- Sloan School of Management. Center for Information Systems Research. - Contributor
Publication
1992 - Center for Information Systems Research, Massachusetts Institute of Technology, Sloan School of Management, Cambridge, Mass, Massachusetts
Language
English
Word Count
9,250 words, Guess
Page Count
37 pages
Identifiers
- Internet Archivewhenmanagersusec00gold
- OCLC Control Number46350826
- Open LibraryOL17938629M
Subjects
Series Statement
- CISR WP -- no. 244
- Sloan WP -- no. 3473-92
- Working paper (Sloan School of Management) -- 3473.
Other Editions
- When managers use computer-based data: a qualitative analysis of marketing product managers
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