Contributions

  • Harvard Business School - Contributor

Publication

2011 - Harvard Business School, Boston, Massachusetts

Language

English

Word Count

8,500 words, Guess

Page Count

34 pages

Identifiers

Description

Theories of the firm have been dominated by a legacy of ideas from early industrialization that pose zero-sum opposition between capital and labor (or capital and nearly everything else), differentiating the economy from society and often posing irreconcilable conflicts.This paper offers another logic, a social or institutional logic, to let practice provoke the creation of new theory. It provides examples that show how social logic guides the practices of widely-admired, high-performing companies, and why people and society are not an after-thought to be used or discarded, but core to the purpose and definition of the firm. It builds on in-depth, ongoing global field research on admired companies from four continents, followed in over 20 countries, from my book SuperCorp: How Vanguard Companies Create Innovation, Profits, Growth, and Social Good, to derive propositions about the role of humanistic institutional logic.

Subjects

Series Statement

  • Working paper / Harvard Business School -- 11-119

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