From Betamax to Blockbuster
Video Stores and the Invention of Movies on Video (Inside Technology)
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Word Count
54,000 words, Guess
Page Count
216 pages
Physical Format
Hardcover
Identifiers
- ISBN-100262072904
- ISBN-139780262072908
- Goodreads2421980
- Library of Congress Control Number2007018942
- OCLC Control Number125403304
and 2 more
- Better World Books9780262072908
- Open LibraryOL10237059M
Classifications
- LCCTK6655.V5 G74 2008
- LCCTK6655.V5G74 2007
Description
Joshua Greenberg explains how the combination of neighbourhood video stores and the VCR created a world in which movies became tangible consumer goods, creating a new industry and affecting the dynamics of motion picture production and consumption. The first video cassette recorders were promoted in the 1970s as an extension of broadcast television technology -- a time-shifting device, a way to tape TV shows. Early advertising for Sony's Betamax told potential purchasers "You don't have to miss Kojak because you're watching Columbo." But within a few years, the VCR had been transformed from a machine that recorded television into an extension of the movie theater into the home. - Publisher.
Subjects
Topics
Other Editions
- From Betamax to Blockbuster: Video Stores and the Invention of Movies on Video (Inside Technology)
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