Beauty imagined
a history of the global beauty industry
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Word Count
103,000 words, Guess
Page Count
412 pages
Identifiers
- Internet Archivebeautyimaginedhi0000jone
- Internet Archivebeautyimaginedhi00jone
- ISBN-100199556490
- ISBN-139780199556496
- Library of Congress Control Number2009939945
and 4 more
- OCLC Control Number458730408
- OCLC Control Number614615486
- Better World Books9780199556496
- Open LibraryOL24478232M
Classifications
- DDC338.76685509
- LCCHD9970.5.C672 J66 2010
- LCCHD9970.5.C672
Description
The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The brands and firms which have shaped this industry, such as Avon, Coty, Est--eacute--;e Lauder, L'Or--eacute--;al, and Shiseido, have imagined beauty for us. This book provides the first authoritative history of the global beauty industry from its emergence in the nineteenth century to the present day, exploring how today's global giants grew. It shows how successive generations of entrepreneurs built brands which shaped perceptions of beauty, and the business organizations ne.
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