Engage!, Revised and Updated
The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
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Author
Publication
2011 - Wiley & Sons, Incorporated, John
Language
English
Word Count
84,000 words, Guess
Page Count
336 pages
Identifiers
- ISBN-139781118072790
- ISBN-101118072790
- Better World Books9781118072790
- Open LibraryOL29064093M
Description
Summary:The ultimate guide to branding and building your business in the era of the Social Web-revised and updated with a Foreword by Ashton Kutcher Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business-one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits. Covering everything you need to know about
Subjects
Other Editions
- Engage!, Revised and Updated
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