Author

Contributions

  • Sarathy, Ravi. - Contributor

Publication

1997 - Dryden Press, Fort Worth, Texas

Language

English

Word Count

242,000 words, Guess

Page Count

968 pages

Identifiers

and 2 more

Classifications

  • DDC658.8/48
  • LCCHF1416 .T48 1997

Subjects

Series Statement

  • The Dryden Press series in marketing

Other Editions

  • International marketingDryden Press1997-01-01
Show 2 more editions

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