Saving Big Blue
Leadership Lessons & Turnaround Tactics of IBM's Lou Gerstner
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Word Count
77,250 words, Guess
Page Count
309 pages
Identifiers
- Open LibraryOL7298139M
- ISBN-139780071342117
- ISBN-100071342117
- OCLC Control Number40777035
- OCLC Control Numbersavingbigbluelea0000slat
and 3 more
- Library of Congress Control Number99019749
- LibraryThing231934
- Goodreads1115955
Classifications
- LCCHD9696.2.U64 I257 1999
Description
There's been a lot of speculation on when I will deliver a vision. The last thing IBM needs right now is a vision. What it needs right now are tough-minded, market-driven, highly effective strategies.
Description
"Saving Big Blue is the saga of how Lou Gerstner rolled up his sleeves, dug in, and resurrected IBM from an all-but-certain death into a textbook example of corporate turnaround wizardry. How Gerstner, by infusing a sense of urgency into a company that had begun to equate aggressiveness with dishonor, led Big Blue from an $8 billion loss in 1993 to a $3 billion profit in 1994. Saving Big Blue reveals the hidden secrets of the world's biggest computer maker. Its chapters present numerous leadership secrets and success maxims, then look inside each to reveal management insights that can be applied to situations of any size or type."--BOOK JACKET.
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