Advertising Works 17 : Proving the Payback on Marketing Investment
Case Studies from the IPA Effectiveness Awards 2008, Open to All Agencies, Media Owners and Clients Worldwide
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2009 - World Advertising Research Center
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- ISBN-101841162124
- ISBN-139781841162126
- Better World BooksKS-735-763
- Open LibraryOL49195540M
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