Sports, Inc.
100 years of sports business : event evolution ...
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Author
Publication
2004 - Prometheus Books, Amherst, N.Y, New York (State)
Language
English
Word Count
98,500 words, Guess
Page Count
394 pages
Identifiers
- Open LibraryOL15560940M
- ISBN-10159102112X
- OCLC Control Number52214616
- OCLC Control Numbersportsinc100year0000scha
- Library of Congress Control Number2003010191
and 2 more
- Goodreads3955109
- LibraryThing3474580
Classifications
- LCCGV716 .S315 2004
Alternate Titles
- 100 years of sports business
- One hundred years of sports business
Description
"In this comprehensive overview of the sports industry, Phil Schaaf traces the global evolution of sports entertainment, dissects current trends, and forecasts the likely evolution of sports as a major international enterprise." "With the latest information on one of the most dynamic and growing areas of the entertainment industry, Sports, Inc. will enlighten students, sports marketing experts, and hard-core sports fans alike."--Jacket.
First Sentence
Centuries before Thorpe, the first known sports champion was a Greek cook named Coroebus.
Excerpt
Centuries before Thorpe, the first known sports champion was a Greek cook named Coroebus.
Subjects
Topics
Other Editions
- Sports, Inc.
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