Brand medicine
the role of branding in the pharmaceutical industry
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Author
Contributions
- Blackett, Tom. - Contributor
- Robins, Rebecca. - Contributor
Publication
2001 - Palgrave, Basingstoke, England
Language
English
Word Count
77,000 words, Guess
Page Count
308 pages
Identifiers
- Open LibraryOL15506358M
- ISBN-100333930983
- OCLC Control Number45990997
- OCLC Control Numberbrandmedicinerol00blac
- Library of Congress Control Number2001021605
and 2 more
- Goodreads897349
- LibraryThing8453824
Classifications
- LCCHD9666.5 .B66 2001
Subjects
Other Editions
- Brand medicine: the role of branding in the pharmaceutical industry
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