Business Communication for Managers
An Advanced Approach
5 edition
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Publication
2003-02-12 - Thomson/South-Western
Language
English
Word Count
120,000 words, Guess
Page Count
480 pages
Physical Format
Hardcover
Identifiers
- Internet Archivebusinesscommunic0000penr_e8z6
- ISBN-100324200080
- ISBN-139780324200089
- Goodreads1145581
- LibraryThing8996515
and 3 more
- Library of Congress Control Number2002116944
- OCLC Control Number52267476
- Open LibraryOL9886045M
Classifications
- LCCHF5718 .P43 2004
Description
"Business Communication for Managers: An Advanced Approach, 5e presents balanced treatment of both the theory and applications of managerial communication. Content includes strong coverage of ethics, cross-cultural communication, and the newest technological influences in communication. Unique, practical chapters on visual support of written and oral presentations are provided in addition to coverage on how to write and deliver a case analysis, meeting management, and report writing. The integrated coverage of technology continues throughout this edition. While communication concepts remain largely the same, the technology used to communicate has changed significantly and these changes are reflected in the fifth edition."--BOOK JACKET.
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