Ultimate guide to local business marketing
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Author
Contributions
- Zamir, Talor, author - Contributor
Publication
2016 - , California
Language
English
Word Count
55,000 words, Guess
Page Count
220 pages
Identifiers
- Internet Archiveultimateguidetol0000mars
- ISBN-101599185784
- ISBN-139781599185781
- Library of Congress Control Number2015036136
- OCLC Control Number1011607237
and 2 more
- Better World Books9781599185781
- Open LibraryOL26939734M
Classifications
- DDC658.872 MAR
- LCCHF5415 .M32453 2015
- LCCHF5415.M32453 2015
Alternate Titles
- Entrepreneur Magazine's ultimate guide to local business marketing
- Local business marketing
Description
The rollout of Amazon local services, continued growth of locally based apps like Uber for ride-sharing and OpenTable for restaurant reservations, and the proven power of reviews on sites like Yelp are just a few reasons why local search should be on every business owner's marketing blueprint. Search advertising leader Perry Marshall and local marketing expert Talor Zamir have teamed up to fill a void in the online marketing category. From defining local search, which is often confused with paid search and search engine marketing, to local listing and reviews to social outreach, effective content development, and PR, this guide goes beyond local SEO how to, presenting readers with the tools to build an entire local online marketing campaign. --Publisher.
Subjects
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