Contributions

  • Worsam, Mike. - Contributor
  • Chartered Institute of Marketing. - Contributor

Publication

2000 - Butterworth-Heinemann, Oxford, England

Language

English

Word Count

84,250 words, Guess

Page Count

337 pages

Identifiers

Classifications

  • DDC658.848

Subjects

Series Statement

  • CIM workbook

Other Editions

  • Effective management for marketingButterworth-Heinemann2000

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