Author

Publication

1993 - Butterworth-Heinemann, Oxford, England

Language

English

Word Count

53,750 words, Guess

Page Count

215 pages

Identifiers

  • ISBN-100750608870
  • ISBN-139780750608879
  • Goodreads5166799
  • Library of Congress Control Number93186687
  • OCLC Control Number28474259
and 2 more
  • Better World Books9780750608879
  • Open LibraryOL1506125M

Classifications

  • DDC658.8
  • LCCHF5415.13 .B75 1993
  • LCCHF5415.13.B75 1993

Subjects

Series Statement

  • The Marketing series
  • Marketing series (London, England)

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