Data driven
profiting from your most important business asset
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Author
Publication
2008 - Harvard Business Press, Boston, Mass, Massachusetts
Language
English
Word Count
64,250 words, Guess
Page Count
257 pages
Identifiers
- Internet Archivedatadrivenprofit00redm
- Internet Archivedatadrivenprofit0000redm
- ISBN-139781422119129
- ISBN-101422119122
- LibraryThing6268620
and 5 more
- Goodreads4073027
- Library of Congress Control Number2008022312
- OCLC Control Number213312206
- Better World Books9781422119129
- Open LibraryOL16886434M
Classifications
- DDC658.4/038
- LCCT58.64 .R43 2008
- LCCT58.64.R43 2008
Description
"In Data Driven, Thomas Redman, the "Data Doc," shows how to leverage and deploy data to sharpen your company's competitive edge and enhance its profitability. The author reveals: The special properties that make data such a powerful asset The hidden costs of flawed, outdated, or otherwise poor-quality data How to improve data quality for competitive advantage Strategies for exploiting your data to make better business decisions The many ways to bring data to market Ideas for dealing with political struggles over data and concerns about privacy rights Your company's data is a key business asset, and you need to manage it aggressively and professionally. Whether you're a top executive, an aspiring leader, or a product-line manager, this eye-opening book provides the tools and thinking you need to do that."--Publisher website (November 2009).
Subjects
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