Author

Publication

2011 - Betriebswirtschaftlicher Verlag Gabler, Wiesbaden, Germany

Language

German

Word Count

172,000 words, Guess

Page Count

688 pages

Identifiers

and 1 more

Classifications

  • LCCHF5410-5417.5

Subjects

Topics

MarkenimageMarkenpolitikInternes Marketing

Series Statement

  • Innovatives Markenmanagement -- Bd. 29
  • Gabler Research
  • Innovatives Markenmanagement -- 29.

Links

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