Sales management

a multinational perspective

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Author

Paolo Guenzi

Publication

2011 - Palgrave Macmillan, Houndmills, Basingstoke Hampshire, England

Language

English

Word Count

122,750 words, Guess

Page Count

491 pages

Identifiers

Internet Archivesalesmanagementm0000unse
ISBN-139780230245952
ISBN-100230245951
Library of Congress Control Number2011003961
Better World Books9780230245952

and 1 more

Open LibraryOL24847412M

Classifications

DDC658.8/1
LCCHF5438.4 .S22715 2011
LCCHD28-70HF5410-5417.5

and 1 more

LCCHF4999.2-6182

Description

"International Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move beyond the US context; International Sales Management provides unique access to European and international experts, with globally relevant case studies"--

Subjects

Topics

Selling Marketing Sales management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Sales & Selling BUSINESS & ECONOMICS / Marketing / General

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