The innovation handbook
how to develop, manage, and protect your most valuable ideas
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Identifiers
- Internet Archiveinnovationhandbo00joll_166
- Internet Archiveinnovationhandbo0000unse
- Internet Archiveinnovationhandbo00joll_389
- ISBN-139780749453183
- ISBN-100749453184
and 5 more
- LibraryThing6352054
- Goodreads4083534
- Library of Congress Control Number2008020778
- Better World Books9780749453183
- Open LibraryOL16857885M
Classifications
- DDC658.4/063
- LCCHD53 .J65 2008
- LCCHD53
and 1 more
- LCCHD53 .I564 2008
Description
The Innovation Handbook is designed as a practical guide to the effective management of ideas and knowledge for leaders of organisations who want to move ahead of their competitors and offer new sources of value to their customers. Drawing on a wide range of experience and expertise in strategy, technology, brands, intellectual property, finance, marketing and management, it will discuss how best to combine an open search for potential winners with a process that captures their full value.
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- The innovation handbook
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