Marketing
2nd ed.
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Author
Contributions
- Kerin, Roger A. - Contributor
- Rudelius, William. - Contributor
Publication
1989 - Irwin, Boston, MA, Massachusetts
Language
English
Word Count
188,000 words, Guess
Page Count
752 pages
Identifiers
- ISBN-100256075131
- ISBN-139780256075137
- LibraryThing1150289
- Library of Congress Control Number88027583
- Open LibraryOL2050018M
Classifications
- DDC658.8
- LCCHF5415 .B44113 1989
Subjects
Other Editions
- Marketing
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