Publication

2001-11-01 - Best Business Books

Language

English

Word Count

105,250 words, Guess

Page Count

421 pages

Physical Format

Hardcover

Identifiers

  • Internet Archivemarketingresearc00stev
  • ISBN-100789009404
  • ISBN-139780789009401
  • LibraryThing5528882
  • Goodreads4368010
and 1 more

First Sentence

Marketing decisions in contemporary organizations are some of the most important decisions made by managers.

Subjects

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