Marketing models: quantitative applications.
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Author
Contributions
- Parsons, Leonard J., joint author. - Contributor
Publication
1971 - Intext Educational Publishers, Scranton, Pennsylvania
Language
English
Word Count
173,250 words, Guess
Page Count
693 pages
Identifiers
- Open LibraryOL4466155M
- ISBN-100700223177
- OCLC Control Number121757
- OCLC Control Numbermarketingmodelsq0000dayr
- Library of Congress Control Number79132904
and 1 more
- Goodreads5655400
Classifications
- DDC658.8/001/84
- LCCHF5415 .D395
Subjects
Topics
MarketingConsommateursConsumer behaviorMathematical modelsModèles mathématiquesMarketing -- Mathematical models.Consumer behavior -- Mathematical models.
Series Statement
- The Intext series in marketing
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