An emotional business
a guide to understanding the motivations of small business decision takers
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Author
Contributions
- Fletcher, Jonathon. - Contributor
- Smith, D. V. L. - Contributor
- University of Hertfordshire. Business School. - Contributor
Publication
1998 - University of Hertforshire Business School, Hertford, United Kingdom
Language
English
Subjects
Series Statement
- Working paper series / Business School, University of Hertfordshire -- no.1998:17
- Marketing paper -- 8
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