Margaret A. (Ann) Morrison, Eric E. Haley, Kim Bartel Sheehan, Ronald E. Taylor

Using Qualitative Research in Advertising

Strategies, Techniques, and Applications

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2013 - SAGE Publications, Incorporated

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English

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ISBN-139781483341576
ISBN-101483341577
Better World Books9781483341576
Open LibraryOL39928455M

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Using Qualitative Research in AdvertisingSAGE Publications, Incorporated2013

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