Author

Publication

2011-04-11 - Palisades Publishing/LIDA360

Language

English

Word Count

45,000 words, Guess

Page Count

180 pages

Physical Format

Paperback

Identifiers

  • Open LibraryOL27898933M
  • ISBN-139780983169000
  • ISBN-100983169004
  • Amazon0983169004
  • Goodreads11709459

Classifications

  • LCCHF5386

Description

This inspiring "how to" book teaches professionals at all levels how to define, create and market their personal brand to target audiences. Effective marketing of a personal brand attracts key opportunities, ensure consistent value and empowers the individual with tools for lifelong reputation management. The author, an internationally recognized corporate and personal branding expert, provides more than 15 case studies of executives and professionals who have leveraged strong personal brands to bring them great success.

Subjects

Other Editions

  • Reputation 360: Creating Power Through Personal BrandingPaperbackPalisades Publishing/LIDA3602011-04-11

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