From concept to market
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Word Count
62,000 words, Guess
Page Count
248 pages
Identifiers
- Open LibraryOL2050270M
- ISBN-100471501255
- OCLC Control Number18560752
- OCLC Control Numberfromconcepttomar0000lynn
- Library of Congress Control Number88027851
and 2 more
- Goodreads5570313
- LibraryThing9640640
Classifications
- DDC658.5/038
- LCCHF5415.153 .L96 1989
- LCCHF5415.153.L96 1989
Description
A complete handbook that guides you through the entire new product innovation process. Explains how to document your idea, evaluate and test it, perform a patent search, complete market research, locate a potential licensee, write a business plan, and raise money--everything you need to know in order to make money from your new product idea.
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