Author

Publication

2011 - Wiley, Hoboken, N.J, New York (State)

Language

English

Word Count

86,000 words, Guess

Page Count

344 pages

Identifiers

  • ISBN-100470643471
  • ISBN-139780470643471
  • Library of Congress Control Number2010024728
  • OCLC Control Number642624827
  • Better World Books9780470643471
and 1 more

Classifications

  • DDC658.8
  • LCCHF5438.25 .P67 2011
  • LCCHF5438.25.P67 2010

Description

"Book Yourself Solid provides a true understanding of why self-promotion is a critical factor to success. It is this different and unique perspective that makes Book Yourself Solid so much more than an ordinary "how to" manual for getting more clients and raising a business profile. Michael helps the reader adopt this perspective and then provides the strategies, techniques, and skills necessary to get more clients and increase profits. Through verbal and written exercises, readers learn how to develop a strong marketing plan and brand image. In 2006, Michael published this book about marketing for the small business owner without addressing Facebook, LinkedIn or Twitter--which didn't even exist at the time. The 2nd edition of Book Yourself Solid will change all of that with brand new information, including: unique, personalized online marketing strategies for service professionals new SEO rules to optimize search engine listings and traffic solid social media exposure and dominance strategies."--

Subjects

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