Towards Sustainable Innovation
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Author
Contributions
- Scholz, Ulrich - Contributor
- Becker, Joachim H. - Contributor
- van Dun, Rob - Contributor
Publication
2017 - Tectum Verlag, No place, unknown, or undetermined
Language
English
Word Count
0 words, Guess
Page Count
0 pages
Identifiers
- ISBN-139783828839038
- ISBN-139783828866553
- ISBN-103828839037
- ISBN-103828866557
- Better World Books9783828839038
and 1 more
- Open LibraryOL28355433M
Description
With sustainability having gained a lot of momentum over the last years and companies implementing strategies to create corporate sustainability, there are lots of opportunities for innovation. Thus, the two concepts of sustainability and innovation should not be considered separately ? they are closely interlinked with one another. The main goal of sustainable innovation is to develop new products and technologies that have a positive impact on the company?s triple-bottom-line. To meet this aim, they have to be ecologically and economically beneficial as well as socially balanced. In order to help companies to improve their sustainable innovation process practically, this book is structured into five possible phases of a sustainable innovation process: Awareness of a sustainability problem Identification & Definition of the problem Ideation & Evaluation of the solutions Testing & Enrichment of the solutions Implementation of the solutions & Green Marketing
Subjects
Topics
Other Editions
- Towards Sustainable Innovation
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