Publication

2014 - Palgrave Macmillan Limited

Language

English

Word Count

68,000 words, Guess

Page Count

272 pages

Identifiers

  • ISBN-139781137279187
  • ISBN-101137279184
  • Better World Books9781137279187
  • Open LibraryOL28521625M

Classifications

  • LCCHF5548.32.M537 2014

Description

The CEO of e-commerce giant Rakuten outlines a collaborative model of global business that challenges zero-sum approaches and empowers local vendors, demonstrating how mutually beneficial relationships between brick-and-mortar businesses and e-retailers can maximize customer bases and service capabilities while enabling long-term growth.

Subjects

Other Editions

  • Marketplace 3. 0Palgrave Macmillan Limited2014

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