Publication

2004-05-01 - Harvard Business School Press

Language

English

Word Count

78,000 words, Guess

Page Count

312 pages

Physical Format

Hardcover

Identifiers

and 3 more
  • Library of Congress Control Number2004004399
  • Goodreads2616
  • LibraryThing2871948

Classifications

  • LCCHD30.28 .C54 2004

Description

When an innovation is launched, it can change an entire industry and the firms operating therein in a potentially disruptive way. This book argues that it is possible to predict which companies will win and which will lose in a specific situation, and provides a practical framework for doing so.

First Sentence

The first part of using theory to predict industry change involves understanding when to reasonably expect innovation to lead to the emergence of new companies or business models that could be harbingers of industry change.

Subjects

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