The why of consumption
contemporary perspectives on consumer motives, goals, and desires
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Contributions
- Ratneshwar, S - Contributor
- Mick, David Glen - Contributor
- Huffman, Cynthia - Contributor
Publication
2000 - Routledge, London, New York (State)
Language
English
Word Count
82,500 words, Guess
Page Count
330 pages
Identifiers
- Open LibraryOL17002937M
- ISBN-100415220955
- OCLC Control Number53180350
- OCLC Control Number43930054
- OCLC Control Numberwhyconsumptionco00ratn
and 2 more
- Library of Congress Control Number00032316
- LibraryThing6802083
Classifications
- LCCHF5415.32 .W59 2000
Subjects
Series Statement
- Routledge interpretive marketing research -- 1
Other Editions
- The why of consumption: contemporary perspectives on consumer motives, goals, and desires
Show 3 more editions
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