Strategic Management of Technology and Innovation
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Publication
2003-10-24 - McGraw-Hill/Irwin
Language
English
Word Count
306,000 words, Guess
Page Count
1,224 pages
Identifiers
- ISBN-100072536950
- ISBN-139780072536959
- Goodreads859533
- Open LibraryOL7304399M
First Sentence
A key purpose of this book is to help the general manager-someone responsible for the overall strategic management of an organization or autonomous business unit-deal with issues of technology and innovation.
Subjects
Other Editions
- Strategic Management of Technology and Innovation
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