Contributions

  • Lindgreen, Adam. - Contributor
  • Vanhamme, Joëlle. - Contributor
  • Beverland, Michael B. - Contributor

Publication

2009 - Gower, Farnham, England, England

Language

English

Word Count

73,750 words, Guess

Page Count

295 pages

Identifiers

  • Internet Archivememorablecustome0000unse
  • ISBN-100566088681
  • ISBN-100566092077
  • ISBN-139780566088681
  • ISBN-139780566092077
and 5 more

Classifications

  • DDC658.8343
  • LCCHF5415.5 .M457 2009
  • LCCHF5415.55
and 1 more
  • LCCHF5415.1255 .M466 2009eb

Subjects

Other Editions

  • Memorable customer experiences: a research anthologyGower2009-01-01

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