Manohar U. Kalwani
Identifiers
- Open LibraryOL815420A
Top Subjects
- Advertising, Direct-mail (1)
- Dwellings -- Energy conservation (1)
- Marketing (1)
- Marketing -- Analysis (1)
- Brand choice -- Mathematical models (1)
- Entropy (Information theory) (1)
- Consumers -- Mathematical models (1)
Books by Manohar U. Kalwani
Total count: 14
Estimating the proportion of "always buy" and "never buy" consumersa likelihood ratio test with sample size implicationsM.I.T. Alfred P. Sloan School of Management1976-01-01
A parsimonious description of the Hendry systemM.I.T. Alfred P. Sloan School of Management1976-01-01
Structure of repeat buying for new packaged goodsAlfred P. Sloan School of Management, M.I.T.1978-01-01
Sample size requirements for zero order modelsAlfred P. Sloan School of Management, M.I.T.1978-01-01
Estimating zero order models given variable number of purchase records per householdAlfred P. Sloan School of Management, M.I.T.1978-01-01
Marketing of energy conservation services to homeownersa direct response approachMassachusetts Institute of Technology1979-01-01
The Hendry partitioning approachMassachusetts Institute of Technology1979-01-01
The entropy concept and the Hendry partitioning approachRev. 1979.Massachusetts Institute of Technology1979-01-01-
Maximum likelihood estimation of the multinomial-Dirichlet distributionInstitute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University1980-01-01
On the reliability and predictive validity of purchase intention measuresAlfred P. Sloan School of Management, Massachusetts Institute of Technology1981-01-01-
Entropy models of consumer behaviorsimilarities and differencesInstitute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University1984-01-01
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The empirical application of the Hendry partitioning approachInstitute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University1984-01-01
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Selection of projects for new product development in competitive marketsInstitute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University1988-01-01
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Consumer price and promotion expectationsan experimental studyInstitute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University1990-01-01