Robert F. Lusch
Identifiers
- Open LibraryOL444250A
Top Subjects
- Marketing (6)
- Business / Economics / Finance (4)
- Business & Economics (3)
- Textbooks (3)
- Retail trade (3)
- Marketing - General (2)
- Retail trade -- Management (2)
Books by Robert F. Lusch
Total count: 16
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1985 Ama Educators Proceedings (Series No 51)American Marketing Association1985-08-01
Principles of marketingKent Pub. Co.1987-01-01
Retail managementSouth-Western Pub. Co.1990-01-01-
Retail marketing2nd ed.College Division, South-Western Pub. Co.1993-01-01
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The Rose PetalUnderstanding a Retail Enterprise Using Spreadsheet Analysis001 editionSouth-Western Pub1995-01-01
Cases in retailingSouth-Western Pub1996-01-01
MarketingBest Practices2nd editionSouth-Western Educational Publishing2002-07-09
Retailing5 editionSouth-Western College Pub2004-02-26
Retailing6 editionSouth-Western College Pub2007-03-02
Introduction to retailing7th ed.South-Western Cengage Learning2011-01-01-
Toward a Better Understanding of the Role of Value in Markets and MarketingEmerald Publishing Limited2012-01-01
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Custom Retailing and ECommerce ChaptersCengage South-Western2013-01-01
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Service-Dominant Logic of MarketingDialog, Debate, and DirectionsTaylor & Francis Group2014-01-01
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Service-Dominant LogicPremises, Perspectives, PossibilitiesCambridge University Press2014-01-01
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The SAGE Handbook of Service-Dominant Logic2018-01-01
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Commercial SocietyA Primer on Ethics and EconomicsRowman & Littlefield Publishers, Incorporated2019-01-01