Christopher, Martin.
Identifiers
- Open LibraryOL441369A
Top Subjects
- Customer services (7)
- Business / Economics / Finance (7)
- Marketing - General (7)
- Marketing (5)
- Relationship marketing (5)
- Business & Economics / Marketing / General (5)
- Sales & marketing (5)
Books by Christopher, Martin.
Total count: 34
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Some applications of cluster analysis in marketing research.1969-01-01
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Total distribution: a framework for analysis, costing and control.Gower Press1971-01-01
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Marketing below-the-lineAllen and Unwin1972-01-01
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Marketing logistics and distribution planningAllen and Unwin1972-01-01
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Setting service levelsLogistics Development Associates : [available from Training Resources Limited]1974-01-01
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Developing customer service policiesMCB (Physical Distribution Management)1974-01-01
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Introduction to marketingthe Cranfield approachMarketing Development Associates1975-01-01
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Household decision-making.Cranfield School of Management. Marketing and Logistics ResearchCentres1975-01-01
Distribution planning and controlcorporate approachGower Press1977-01-01
Effective distribution managementMCB1978-01-01-
Production of professional information servicesMCB1978-01-01
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Customer service and distributionAssociated BusinessP1979-01-01
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Customer service and distribution strategyAssociated Business Press1979-01-01
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Logistics and the national economy.Cranfield Institute Press for the School of Management1980-01-01
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Creating effective policies for customer serviceCranfield Press for the School of Management1983-01-01
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The Strategy of DistributionA Logistics Management ApproachGreenwood Pub Group1985-01-01
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The strategy of distribution managementButterworth-Heinemann1985-01-01
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Effective logistics managementGower1985-01-01
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Strategy searcha guide to marketing for chief executives and directorsGower1987-01-01
Strategya guide to marketing for senior executivesWildwood House1989-01-01
Relationship marketingbringing quality, customer service, and marketing togetherButterworth-Heinemann1991-01-01
MarketingRev Ed editionPan Books1991-08-09
Logistics and supply chain managementstrategies for reducing costs and improving servicesPitman Pub.1992-01-01-
LogisticsThe Strategic IssuesChapman & Hall1992-01-01
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The customer service plannerButterworth-Heinemann1992-01-01
Relationship MarketingBringing Quality, Customer Service and Marketing Together (Cim Professional Development Series)Butterworth-Heinemann1993-02-01
Marketingan introductory textMacmillan1995-01-01
Marketing logisticsButterworth Heinemann on behalf of the Chartered Insttitute of Marketing1997-01-01
Relationship MarketingWinning and Keeping Customers (CIM Professional Development)New Ed editionButterworth-Heinemann1998-05-04
Relationship MarketingStrategy and Implementation (The Chartered Institute of Marketing series)Butterworth-Heinemann1999-05-24
Creating A Company for CustomersHow to Build and Lead a Market Driven Organization1st editionFinancial Times Prentice Hall2001-04-01
Relationship MarketingCreating Stakeholder Value (Chartered Institute of Marketing)2nd editionButterworth-Heinemann2001-05-21
MarketingA Complete GuidePalgrave Macmillan2003-07-04
MarketingA Complete GuidePalgrave Macmillan2003-08-16