Nina Krey

Books by Nina Krey

Total count: 8

• Let's Get Engaged! Crossing the Threshold of Marketing's Engagement EraProceedings of the 2014 Academy of Marketing Science Annual Conference

  Springer London, Limited2015-01-01
• 
  Marketing Transformation : Marketing Practice in an Ever Changing WorldProceedings of the 2017 Academy of Marketing Science World Marketing ... of the Academy of Marketing Science)

  Springer2017-12-19
• 
  Back to the Future : Using Marketing Basics to Provide Customer ValueProceedings of the 2017 Academy of Marketing Science Annual Conference ... of the Academy of Marketing Science)

  Springer2018-03-10
• 
  Boundary Blurred : A Seamless Customer Experience in Virtual and Real SpacesProceedings of the 2018 Academy of Marketing Science Annual ... of the Academy of Marketing Science)

  Springer2018-11-28
• 
  Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement EraProceedings of the 2014 Academy of Marketing Science Annual Conference ... of the Academy of Marketing Science)

  Springer2019-03-27
• 
  Finding New Ways to Engage and Satisfy Global CustomersProceedings of the 2018 Academy of Marketing Science World Marketing Congress ... of the Academy of Marketing Science)

  Springer2019-04-01
• 
  Marketing Opportunities and Challenges in a Changing Global MarketplaceProceedings of the 2019 Academy of Marketing Science Annual Conference ... of the Academy of Marketing Science)

  Springer2020-06-16
• 
  Enlightened Marketing in Challenging TimesProceedings of the 2019 AMS World Marketing Congress

  Springer2020-08-03