Back to the Future : Using Marketing Basics to Provide Customer Value
Proceedings of the 2017 Academy of Marketing Science Annual Conference ... of the Academy of Marketing Science)
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Author
Publication
2018-03-10 - Springer
Word Count
204,000 words, Guess
Page Count
816 pages
Physical Format
Hardcover
Identifiers
- ISBN-103319660225
- ISBN-139783319660226
- Better World Books9783319660226
- Open LibraryOL27942995M
Classifications
- LCCHF5415.5-5415.53
Subjects
Topics
Other Editions
- Back to the Future : Using Marketing Basics to Provide Customer Value: Proceedings of the 2017 Academy of Marketing Science Annual Conference ... of the Academy of Marketing Science)
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