Ruby Roy Dholakia
Identifiers
- Open LibraryOL7319138A
Top Subjects
- Marketing (1)
- Developing countries (1)
- South Asia (1)
- Consumer behavior (1)
- Consumption (economics) (1)
- Technological innovations, economic aspects (1)
- Telecommunication (1)
Books by Ruby Roy Dholakia
Total count: 4
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Marketing practices in developing economycases from South AsiaPHI Learning Private Ltd.2009-01-01
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Technology and ConsumptionUnderstanding Consumer Choices and BehaviorsSpringer London, Limited2012-01-01
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New Infotainment Technologies in the HomeDemand-Side PerspectivesTaylor & Francis Group2013-01-01
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M-Powering Marketing in a Mobile WorldBusiness Expert Press2017-01-01