Publication

2005-02-24 - McGraw-Hill/Irwin

Language

English

Word Count

92,000 words, Guess

Page Count

368 pages

Identifiers

  • ISBN-100072961902
  • ISBN-139780072961904
  • Goodreads872506
  • LibraryThing584263
  • Library of Congress Control Number2004059292
and 1 more

Classifications

  • LCCHF5415.13 .W249 2005

Subjects

Other Editions

  • Marketing Strategy: A Decision Focused Approach (McGraw-Hill/Irwin Series in Marketing)McGraw-Hill/Irwin2005-02-24

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